The real Santa Claus is coming to Brussels companies and shopping centres
Patrick Vermeire opens the doors to the magic: 15 years of tours, 1,500 smiles and a jingle bell echoing from the Sablon to the Grand-Place
There are evenings in Brussels when the air smells of cinnamon and mulled wine, when the shop windows twinkle like low constellations — and when you clearly hear a jingle bell. Not from an imaginary sleigh. From a man who pushes open the door of an office, a reception hall or a shopping gallery and simply says: “Good evening, friends.”
The real Santa Claus exists. He works in Brussels. And for more than 15 years, he has welcomed more than 1,500 people: children, adults, seniors, employees, customers and families.
Magic prepared like a TV set
This is my first article for BXLPositive. After years on air — Télé Bruxelles, now BX1, RTL, NRJ, Bel RTL — and more than a thousand events hosted, I have learned one thing: emotion is not improvised, it is prepared.
That is exactly the spirit of leperenoel.be: no caricature, no slipping beard, no mechanical “ho ho ho”. An authentic, natural and caring presence.

What he actually does (and for whom)
🎁 Companies & institutions
Staff parties, Christmas trees, receptions, gift handovers: a script validated in advance, punctual and professional.
🏬 Shops & shopping centres
A warm presence that draws the public in, animates the space and enhances the venue''s image.
🚪 Private visits
He rings the bell, greets everyone by their first name and hands over the gifts gently.
📸 Photo & video sessions
Images taken during the event are royalty-free for your teams and families (no public publication).
🎬 Advertising work
Print, social media, TV hosting, radio, advertising: professional acting for brand communication that never rings false.
For everyone, truly
For everyone: children, adults, seniors, vulnerable audiences — the same welcome, the same gentleness, the same respect. Magic does not sort its guests.




They welcomed him
“A flawless performance and a real Santa Claus: our employees and their children loved it.” — Sophie D., HR manager
“Punctual, professional and warm. The welcome we give our customers was transformed.” — Marc L., shop manager
“An unforgettable moment for the whole family, with beautiful souvenir photos and a few tears of joy.” — The Dubois family, private party
Do you want to book Santa Claus too?
Every package is adapted to the venue, the audience, the time slot (from 09:00 to 22:00) and the budget. Book early: in December, Santa fills up faster than a dance card.
Have ready before you write: the date and time slot, the location (city and postcode), the type of event and as many details as possible.
📱 WhatsApp: 0473 70 95 67 ✉️ patrickvermeirebxl@gmail.com 🌐 www.leperenoel.be
Tell us everything!
🔗 Sources & verifiable links
- Official website — https://www.leperenoel.be
- BX1 (formerly Télé Bruxelles) — https://bx1.be/
- Patrick Vermeire''s official website — https://patrickvermeire.com
- City of Brussels — https://www.bruxelles.be
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