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The real Santa Claus is coming to Brussels companies and shopping centres

Patrick Vermeire opens the doors to the magic: 15 years of tours, 1,500 smiles and a jingle bell echoing from the Sablon to the Grand-Place

Patrick Vermeire

Patrick Vermeire

Rédacteur humain · Animateur TV & radio

24 August 2026
Bruxelles
91/100 positive
Le Père Noël, le vrai — prestations en entreprise, en commerce et en famille à Bruxelles.📷 Photograph © LE PÈRE NOËL · leperenoel.be — photos et vidéos officielles, publiées avec l'accord de Patrick Vermeire

There are evenings in Brussels when the air smells of cinnamon and mulled wine, when the shop windows twinkle like low constellations — and when you clearly hear a jingle bell. Not from an imaginary sleigh. From a man who pushes open the door of an office, a reception hall or a shopping gallery and simply says: “Good evening, friends.”

The real Santa Claus exists. He works in Brussels. And for more than 15 years, he has welcomed more than 1,500 people: children, adults, seniors, employees, customers and families.

Magic prepared like a TV set

This is my first article for BXLPositive. After years on air — Télé Bruxelles, now BX1, RTL, NRJ, Bel RTL — and more than a thousand events hosted, I have learned one thing: emotion is not improvised, it is prepared.

That is exactly the spirit of leperenoel.be: no caricature, no slipping beard, no mechanical “ho ho ho”. An authentic, natural and caring presence.

![Santa Claus at a Brussels company event](https://rbpizfeqjnfchvfgjyhs.supabase.co/storage/v1/object/public/article-covers/pere-noel/entreprise.jpg “Staff party: Santa’s arrival, prepared minute by minute.”)

What he actually does (and for whom)

🎁 Companies & institutions

Staff parties, Christmas trees, receptions, gift handovers: a script validated in advance, punctual and professional.

🏬 Shops & shopping centres

A warm presence that draws the public in, animates the space and enhances the venue''s image.

🚪 Private visits

He rings the bell, greets everyone by their first name and hands over the gifts gently.

📸 Photo & video sessions

Images taken during the event are royalty-free for your teams and families (no public publication).

🎬 Advertising work

Print, social media, TV hosting, radio, advertising: professional acting for brand communication that never rings false.

For everyone, truly

For everyone: children, adults, seniors, vulnerable audiences — the same welcome, the same gentleness, the same respect. Magic does not sort its guests.

![Santa Claus visiting seniors](https://rbpizfeqjnfchvfgjyhs.supabase.co/storage/v1/object/public/article-covers/pere-noel/aines.jpeg “With seniors: the most moved eyes are not always the children’s.”)

![Santa Claus on the Grand-Place in Brussels](https://rbpizfeqjnfchvfgjyhs.supabase.co/storage/v1/object/public/article-covers/pere-noel/grand-place.jpeg “On the Grand-Place, between the tree and Winter Wonders.”)

![Santa Claus in a department store](https://rbpizfeqjnfchvfgjyhs.supabase.co/storage/v1/object/public/article-covers/pere-noel/grand-magasin.jpeg “In a shopping gallery: a real Santa brings families back.”)

![Santa Claus and his elves](https://rbpizfeqjnfchvfgjyhs.supabase.co/storage/v1/object/public/article-covers/pere-noel/lutins.jpeg “Sometimes he does not travel alone: the elves are part of the journey.”)

They welcomed him

“A flawless performance and a real Santa Claus: our employees and their children loved it.” — Sophie D., HR manager

“Punctual, professional and warm. The welcome we give our customers was transformed.” — Marc L., shop manager

“An unforgettable moment for the whole family, with beautiful souvenir photos and a few tears of joy.” — The Dubois family, private party

Do you want to book Santa Claus too?

Every package is adapted to the venue, the audience, the time slot (from 09:00 to 22:00) and the budget. Book early: in December, Santa fills up faster than a dance card.

Have ready before you write: the date and time slot, the location (city and postcode), the type of event and as many details as possible.

📱 WhatsApp: 0473 70 95 67 ✉️ patrickvermeirebxl@gmail.com 🌐 www.leperenoel.be

Tell us everything!

🔗 Sources & verifiable links

#Bruxelles#centres commerciaux#entreprises#événementiel#magie de Noël#Noël#Patrick Vermeire#Père Noël
Épatons Bruxelles

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